Selecta Go Green!
New Selecta Systems Sales Director, Andy Green, talks to us about his new appointment, what he intends to bring to the role and what is looking like a promising future for Selecta.
When talking to Andy you can’t help but notice that he is someone whom is passionate, knowledgeable and very much Selecta through-and-through! Having started at Selecta in August 1990 in Sales as an Account Development Manager, Andy has progressed throughout the business, moving to Technical Manager in 1996 and responsible for 7 technicians then on to UK Business Manager in 2007. Over the last 25 years within the business, Andy has gained valuable knowledge and experience of Selecta and the industry in general.
Andy’s journey within the industry started way back in 1983, when he was taken on by a national window and door fabricator, cold calling and selling windows and doors to the general public. Andy joked that he was one of the original and proverbially known ‘Double Glazing Salesmen’ but it was this experience that set him on the road to his current 33 years of working within the industry. Andy gained fabrication and fitting experience during a spell at Adapta Windows before starting his journey with Selecta.
Within his new role one thing that Andy has made clear is that he doesn’t believe in there just being “one face of Selecta”. Success is built on the foundations of a good team and a multitude of skills, which Andy feels Selecta has in abundance. The real assets of Selecta, the ones that make the business work on a day-to-day business have been hidden and it’s the intention of the new #bepartofthefamily marketing campaign to raise the profile of the individuals whom have and continue to make Selecta the success they are today.
It is also Andy’s intention to promote the uniqueness of Selecta. As a window and door system supplier within the industry Selecta are different to the competition, in a positive way. There is a flexible approach to business which is supported by an approachable, caring and knowledgeable team – the ‘Selecta family’. The original ethos and values that were instilled during the early days remain today and are what have made Selecta the success they are today, some 30+ years later. Andy spoke in length of past stories and you sense a real bond and togetherness about Selecta.
One area where Andy highlighted as a key area to build on was the Advance 70 brand. As a firmly established window and door system, the Advance 70 is one of the best profiles on the market and the intention is to endorse the qualities by working closely with customers and suppliers alike to further enhance the brand. Seeing the Advance 70 sitting alongside familiar household hardware names to boost consumer awareness of the brand is an area which Selecta are keen to promote.
Andy also explained that the introduction of new products were high on the agenda for Selecta, with a flush window system planned for release by the last quarter of 2016. The introduction of a further product is planned and will be revealed at the FIT Show, thus enabling Selecta to support their customer base with a comprehensive range of products.
The conversation leads on to the FIT Show and Andy informs us that the Selecta stand will be exhibiting its array of quality products with the Advance 70 Window and Door System taking prime spot whilst also showcasing the new MASTERfold Bi-fold Door System, the MASTERslide Patio Door System and a selection of new composite doors. The re-launch of the newly branded Vantage Holiday Home System will also feature on the stand which provides an excellent opportunity for fabricators whom want to grow their business and diversify their product offerings.
An all new Approved Document Q / PAS 24 Advance 70 Window will be on display with Selecta working in partnership with a major hardware manufacturer to meet the specific criteria of compliance.
A brand new Selecta Specialist Doors Composite Door Brochure with new door styles, glass designs, contemporary hardware and colour range will be on display. Door Manager, our online door management and designing portal, has also undergone a re-vamp with a fresh new user interface, all of which will be on demonstration.
The FIT Show is the ideal opportunity to come and meet Andy and the ‘Selecta Family’, have a friendly chat and see what Selecta is all about. Visit Selecta in Hall 1 on Stand 156 where a warm and friendly welcome is guaranteed.
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