Emplas is offering 90° mechanical-joints on the Optima Flush sash casement, which combines a technically advanced multi-chamber PVC-U system with traditional timber sightlines.

Combined with the launch of its new colour offer adding 13 completely new foil options to its colour pathways, it gives Emplas customers access to a more flexible offer aligned to key trends in window and door retail.

Jody Vincent, National Sales Manager, Emplas, said: “Optima Flush is an increasingly important part of our offer. Demand is growing in line with increased homeowner awareness, plus corresponding demand from new build.

“The flexibility to offer a 90° mechanical-joint on the sash is important, particularly in replacements in older properties, where owners want to match to original timber windows.

“We’ve also developed a series of new colour pathways, which bring new choice and far more contemporary and subtle finish options. These are key drivers of the second time replacement market.”

Opening-up significant new opportunities in retail, Optima is designed to emulate a traditional timber window design.

This includes a defining flush casement finish, traditional top and deep bottom sash rail options, heritage dummy sash on frames with fixed lights and integrated hardware including monkey-tail handles and dummy peg stays.

With a simple chamfered finish to the sash externally, the outer-frame is available in either sculptured or chamfered finish options.

Emplas new colour offer launched in June, includes Pebble Grey; Buckingham Grey, Silver D Smooth; Sage Smooth; Hazy Grey Finesse; Claystone; Basalt Grey Smooth; Flemish Gold Smooth; Windsor; Black Ulti-Matt; Kensington Grey; Honey Oak Super-Matt; and Pyrite – with Pebble Grey; Sage Smooth; and Claystone – from stock.

For more information on Emplas visit www.emplas.co.uk, email info@emplas.co.uk or call 01933 674880.


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