With one of the industry’s broadest product ranges, experienced fabricator Dekko Window Systems has a reputation for helping its customers grow and reach new markets. Looking to strengthen its offering, North-West installation specialists Droylsden Glass has become the latest firm to partner with Dekko.
With ambitions to offer their customers the best of both, the business, which is celebrating 35 years of trading, has added not only Dekko’s standard Deceuninck uPVC windows to its range but Infinity – their premium collection of seamless uPVC windows.
“In today’s competitive marketplace, the best attribute any installer can have is a strong and diverse product range,” comments Kurt Greatrex, Sales Director at Dekko. “By offering both solutions, Droylsden can deliver a high-quality core product from Deceuninck with the fantastic upselling opportunity offered by our luxury Infinity Collection.”
“Infinity makes such a great addition to Droylsden’s offering because of the variety of projects they complete. Infinity provides a high-performance solution for the many schools Droylsden refurbishes whilst still providing Mrs Smith with a fantastic, premium finish to her home. With the seamless, timber-like appearance achieved by our graf welder and one of our authentic woodgrain finishes, Infinity is even at home on older, heritage properties.”
Infinity is just one of Dekko’s premium lines, with Räum their luxury range of aluminium windows and doors, and all three high-performance solutions from The Residence Collection.
To dovetail their premium product range and provide installers like Droylsden Glass with an opportunity to legitimise themselves with the customer, Dekko offers their Make It Yours marketing support package. Make It Yours combines high-impact brochures, powerful showroom support and online features all created by Dekko’s in-house design team to expertly match the installer’s branding.
“The Make It Yours marketing package was one of the key reasons we recently decided to switch trade suppliers over to Dekko – you simply can’t get this type of support from other fabricators,” comments Kevin Thackeray, Director of Droylsden Glass. “Make It Yours adds a huge amount of value – while my local competitors are relying on bland overprinted brochures to promote their business, I’ve now got access to high quality, bespoke marketing material.”
Dekko Windows Systems was founded in 2008 by Gary Torr and Kurt Greatrex, and is one of the leading fabricators of high-end PVCu and aluminium windows and doors. Based in Greater Manchester, Dekko was listed in the 2016 edition of the London Stock Exchange’s 1000 Companies to Inspire Britain. The report celebrates the fastest growing small and medium-sized businesses in the UK.