Distinction Doors’ recently celebrated the 10,000th composite door leaving their state of the art in-house paint plant. Chantel Roach, Distinction’s Marketing Director, said, “Achieving this milestone demonstrates that our paint plant is offering our customers a service that is of great value to them.”
The in-house paint plant allows Distinction’s doors and glazing cassettes to have an exact colour and woodgrain match across various bespoke colours and means that their customers benefit from having only one surface warranty.
Research had proved to Distinction that an in-house paint plant would add value to their offering and, as 10,000 doors painted to date shows, this has been more than borne out in practice. To keep up with this demand, Distinction are continually reviewing their paint offering to deliver improvements and efficiencies. This is highlighted by their recent investment in preparation machinery which uses the latest eccentric disc technology to get the best possible door surface prior to painting, whilst also reducing the number of manual processes involved.
The volume of doors going through the plant also allows Distinction to monitor colour trends, ensuring they are perfectly positioned to meet the needs of the industry and requirements of their customers. Chantel comments, “The current trends are moving more and more towards both greys and pastel colours such as Gunmetal, Granite, Duck Egg, Chartwell Green, Pottery and Pistachio.”
Chantel concludes, “There is no doubt homeowners are becoming more adventurous when it comes to colour, which is a major reason why our paint plant is so busy. Demand has steadily increased in the past year and we do not see any sign of it slowing down. Any installers who don’t offer bespoke colours in their portfolio are missing one of the biggest opportunities for growth in the entrance door market.”