The 48sqm of stand 1-175 at the first ever FIT Show is not the only space that Conservatory Outlet has acquired this year; the fabricator has also vastly increased the size of its Wakefield-based factory by adding another 10,000 sqft to accommodate the production of a third system.
Located in a premises known as ‘The Cutting Room’, owing to its previous purpose as a shirtmakers, Conservatory Outlet operations director Michael Giscombe runs a seamless operation which sees over 1,300 frames leave the building every week – predominantly Synseal Synerjy frames, accompanied with an ever increasing number of Residence 9 flush sash products.
However, the acquisition of the additional production space paves the way for the manufacture of a new aluminium suite, made from a system that the extruders will be supplying solely to Conservatory Outlet, meaning that the finished product will be one that is genuinely exclusive to the Conservatory Outlet Network of Dealers.
This new range will be launched at the now imminent FIT Show on Stand 1-175, which will also provide the backdrop for Conservatory Outlet to meet those installers who are perfectly placed to join the Network of Dealers and benefit from not just exclusive products, but tried and tested retail marketing support that some Conservatory Outlet dealers have been enjoying for nearly eight years.
The factory extension has already been furnished with an array of machinery, and extra manpower has been recruited to cater for the forecasted demand of all three systems that the fabricator now boasts. Preparing for the launch at FIT Show, operations director Michael Giscombe said; ‘When we reviewed our product range in relation to customer demand it became clear that we needed a solution for homeowners specifying aluminium. But we came up with much more than a solution and have instead worked very hard to deliver a suite of products that is both new and exclusive.’
Michael’s co-director Greg Kane, heading up sales and marketing, added: ‘We’ll apply the same marketing formula to the aluminium range that has stood us, and our customers, in such good stead for many years and, once again, both parties will prosper.’
FIT Show Stand 1-175 or call 01924 239813 before the show, or visit www.conservatoryoutletdealers.co.uk